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Kustomrama is an encyclopedia dedicated to traditional hot rod and custom cars. Our mission is to keep history alive by protecting, preserving and sharing hot rod and custom car history from all over the world. More info...


Featured Stories

Ernie Geisler's 1956 Chevrolet - The Black Knight According to the well-known automotive designer and fellow Drivin Deuces member Harry Bradley, Ernie Geisler's Chevrolet was nearly as perfect as any car he had ever seen "with lots of glorious detailing." Robert Di Pietro's Pismo Beach Roadster Robert Di Pietro grew up in Rosemount, Montreal, in Canada. He had a thing for channeled hot rods and remembers that there were a couple of channeled roadsters around the neighborhood in the late 1950s. One of them was the Cristofaro Roadster, a 1932 Ford Roadster originally built by Jacques Bechard of Montreal. Nick De Simon's 1940 Ford Coupe Nick De Simon is a fabulous body man and fabricator. In the mid-1950s he worked for his dad at De Simon Auto Body in Jersey City, New Jersey, where he built this chopped and channeled coupe.

News

05.01.2021 - Welcome to the First Kustomrama Invitational Have you heard the news? This summer, we are teaming up with Gasoline Magazine to give you a Traditional Rod & Custom experience you have never seen on this side of the pond before! 03.21.2021 - The Hirohata Merc is Now for Sale After 60 years of ownership, the iconic Hirohata Mercury is now looking for a new caretaker. Restyled by Barris Kustoms in 1952, the car is one of the best known and most popular custom cars in the world. 02.04.2021 - Edelbrock Shuts Down its Torrance Headquarters Early in 2021 Edelbrock announced that they are shutting down their California headquarter in Torrance after being based in the state for more than 80 years.

Lost and Found

Lost: Ed Seltzer's 1929 Ford Model A Roadster In the mid-1950s, Ed Seltzer of Tarzana, California, bought a well-known 1929 Ford Model A Roadster. A channeled car originally built by Kenny Smith. A car that entered the history books when it landed the cover of Hot Rod January 1951. Looking for Info: Shaun Miller's 1934 Ford Coupe In May, Shaun Miller of Wilmot, New Hampshire, came across this East Coast survivor hot rod. He purchased it from a fellow in Plantsville, Connecticut, and it came with any info or history to go with it. Looking for Info: Dave Facey's 1940 Willys Special 1940 Willys Special owned by Dave Facey of Lakeland, Florida. Dave bought the old Sport Custom from a collector in North Florida, who had purchased the car about 10 years earlier in Texas. Rumor has it that it was built in California in the 1950s.

Photo Archive

The Roger Lick Collection Roger Lick was a well known Des Plaines, Illinois custom car enthusiast. He had some cool customs himself back in the day, and he often brought his camera when he visited friends, shows, or other places that the hot rod and custom car guys hung out. The Cliff Riehl Collection Cliff Riehl was a member of the Road Lords of So. Cal. car club. He joined the club as a teenager in the 1950s, and helped organize the first, and only, Disneyland Car Club Day and Autocade September 5, 1959. The Greg Palen Collection Greg Palen grew up in Livingston, New Jersey. In the early 1960s, he rode his bike to the local shops to watch them build customs. Korky's Kustoms for example. That was one of the shops on his regular route.

Marketplace

For Sale: Mike Duarte's 1963 Ford Thunderbird Custom This beautiful ‘63 California Custom T-Bird has had high-quality work performed on the body, paint, and interior. The car has won numerous car shows and has been featured in many magazines. For Sale: Luke Ennion's Little Menace Bubble Top Show Rod built by Luke Ennion of Auckland, New Zealand. The build was started in 2010, and it features a body made from Ford Anglia body parts. Phil Cool's 1932 Ford Roadster Widely known as the "Phil Cool Roadster" the iconic '32 won the America's Most Beautiful Roadster Award in 1978. Since then, it has also been voted as one of the "Top 20 Trend Setting Rods of All Time," one of "The 75 Most Significant '32 Ford Hot Rods," and one of the "100 Most Influential Hot Rods of All Time."

Guides, Reviews & Recommendations

Mexican Blankets for Hot Rods and Custom Cars A Mexican Serape blanket is an affordable, popular, and good-looking alternative to worn-out interiors in hot rods, customs, gassers, daily drivers, and beaters. Bias Ply vs. Radial Tires - Are radials really RADIOACTIVE? Are radials really RADIOACTIVE? Are you rolling around confused? Check out our latest guide, and you'll hopefully end up with more answers than questions. Kustomrama Tire Buyer's Guide: Firestone 5.60-15 Tires Much more than just frontrunners for your hot rod.

Top Lists

Matt Townsend ranks the 3 greatest 1949-51 Mercury customs of all time Matt Townsend runs Townsends Customs & Hot Rods, a custom body shop in Riverside, California that specializes in restoration and customization of classic cars. In November of 2017 Matt had 17 1949 - 1951 Mercury customs under his belt, so we asked him what his All-Time Top 3 1949 - 1951 Mercury Customs are. Kevan Sledge ranks the 3 greatest customs of all time Kevan Sledge is a founding member of the So. Cal Shifters car club. Kevan has had a passion for cars since he was a young kid, and began building hot rods and customs as a hobby in the late 1980s. In 2011 he started up Sledge Customs, turning his hobby into a full time profession. Gene Winfield ranks his top 3 favorite builds Gene Winfield is a legendary customizer, painter and hot rod racer. Born June 16, 1927, Gene has been restyling cars since 1945, and he is one of the best known and most recognized builders in the world. They say choosing your favourite build is like choosing your favourite child! We Gene what his top 3 favourite builds are?

Featured Events

Norwalk Motorcade 1957 The 1957 Norwalk Motorcade was an outdoor car show sponsored by the Norwalk Coachmen Car Club. Because of the connection to the Norwalk club, the show is also known as "The Coachman Show." Disneyland Car Club Day and Autocade The Disneyland Car Club Day and Autocade was a car show held on September 5, 1959, by the Road Lords of So. Cal. car club. It was a spectacular one-day event that took place at Holidayland in Disneyland in Anaheim, California. The show was promoted as an annual show but was only held once. Gold Coast Reliability Run 2019 The Gold Coast Reliability Run is an annual event held in Queensland, Australia. The event is open for pre-1940 hot rods. Traditional style only. Most of the cars are Flathead powered, and it is capped at 30.

Featured Projects

Lawrence Garrison's 1940 Mercury Convertible In 2011 Birger Meland of Lier, Norway bought Lawrence Garrison’s channeled 1940 Mercury from Pat Orosco in California. For a long time, the history of this old custom has been full of holes and rumors. In June Birger told us that he wanted to restore the car back to how it was originally built. We applauded the initiative and agreed to help him research the history of the car. Gil Ayala's 1955 Ford Thunderbird - The Wild Bird Gil Ayala's personal custom, a 1955 Ford Thunderbird, known as the Wild Bird, has been sold to Scandinavia. Gil's Thunderbird is one of the few known surviving Ayala Customs, and it is a great addition to the Scandinavian custom scene. The restoration. We followed the restoration of the car, and it's trip halfway across the world on Kustomrama. The Kustomrama Dream truck The Kustomrama Dream Truck is a tribute to the custom cars of the late 1950s. Being an admirer of Jerry DeVito's wildly restyled 1957 Ford Fairlane, that we all know as the Maze, Sondre Kvipt decided that he wanted to recreate this car as a Ranchero. The build was started in Oslo, Norway in January of 2014, lead by Sondre's brother Olav.


Kustomrama Styling Studio

1950 Ford Custom - Bongo Date 1950 Ford Coupe designed by Howard "The Weird Rembrandt" Gribble. Gribble drew this custom sometime around 1959, as a high school freshman. At the time he was busy restyling his own 1950 Ford, and this design shows what kind of ideas he had planned for the car. Panel Painted 1950 Ford Custom 1950 Ford Coupe designed by Doyle Bidwell. Bidwell drew this custom sometime around 1959, as a high school freshman. At the time he was busy restyling his own 1950 Ford Coupe, and this design shows what kind of ideas he had planned for the car. 1941 Lincoln Zephyr Convertible Custom Janne Kutja has been down in his archive again and found a design he drew back in 2006. This concept is based on a 1941 Lincoln Zephyr convertible. Main modifications include a chopped and leaned back windshield and a padded top.


Recommended Reading

Recommended: The Birth of Hot Rodding 18 years have passed since Kustomrama contributor Robert Genat flabbergasted us with his book The Birth of Hot Rodding. The beautiful photography of Don Cox makes this book a winner. Recommended: Spokane Hot Rodding Spokane, Washington hot rod and custom car history at its best. In a perfect world, there would be a John Gunsaulis and a book like this covering the hot rod and custom car scene in every little small town of America. News: Reflections in a Spinner Hubcap: Authentic Tales of Hot Rods, Custom Cars & Nostalgia From Albert Drake comes a selection of essays that celebrates the people who made hot rodding an American culture. Rediscover the fun of racing, hanging out, flirting, and driving from the voice of someone who experienced the 1950s and has a passion for telling the story of old metal.

Misc

Featured Video: Car That Ate My Brain 2: Episode 1 Tweedy Pie History Car That Ate My Brain follows filmmaker, hot rod historian and builder Piero De Luca of Mad Fabricators in his quest to build a replica of the car known as "Tweedy Pie" a 1923 Model T Ford roadster made famous by Ed "Big Daddy" Roth. Revell and Roth turned the car into a famous model kit and influenced many selling over 11 million units to date. Featured Video: Hirohata Merc: Custom Legend "Hirohata Merc: Custom Legend" is a documentary about the legendary Hirohata Merc made by the Historic Vehicle Association. Made in partnership with Hagerty, Petersen Automotive Museum, and The Rodder's Journal, the 33-minute long documentary was released on YouTube in August of 2020. Featured Video: First Hydraulic Car by LowRidingTV.com "First Hydraulic Car" is a mini-documentary by LowRidingTV.com. Released on YouTube on September 28, 2010, this video shows Ron Aguirre and Emmanuelle Benoit with the remains of the X-Sonic show car.




 

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